Why Buy Local?

  1. Second reason

    It keeps dollars in our economy. Of every $100 spent at a local store, $68 stays in the community.

  2. Second reason

    It makes us unique. There’s no place like Berkeley! Homegrown businesses are part of what makes us special.

  3. Third reason

    It creates local jobs. Local businesses are the best at creating higher-paying jobs for our neighbors.

  4. Fourth reason

    It helps the environment. Buying locally saves transportation fuel. Plus you get products that you know are safe and well-made because our neighbors stand behind them.

  5. Fifth reason

    It nurtures our community. Studies show that local businesses donate to community causes at more than twice the rate of chains.

  6. Sixth reason

    It conserves tax dollars. Spending locally ensures that your sales taxes are reinvested where they belong: right here in your community!

Buy Local Berkeley educates about the cultural, environmental, community and economic benefits of shopping at locally owned and operated businesses. Our goal is to inspire people to shift their spending to Berkeley businesses whenever possible.

Local Stories

Buy Local Berkeley Membership - Join Today!

CLICK HERE TO JOIN!

Calling all local businesses in Berkeley! Buy Local Berkeley has updated our membership offerings to provide you with a jammed packed and dynamic membership package with 3 simple and value-driven levels.

Local Events

Earth's Biggest Calendar Sale at Pegasus Books!

Sunday, January 01, 2012

All 2012 Calendars $3.99 or 3 for $10

Over 700 titles from Sierra Club, Brushdance, te Neues, Graphique de France, Chronicle, Orange Circle, Taschen, Tidemark, Workman, Sellers, Browntrout--- in every calendar format available--- begin selling January 1st, 10am, at all three locations.

New this year: Food trucks selling excellent eats outside all three stores, January 1st!

Guerrilla Grub at Pegasus Oakland on College Avenue, 10 am

Go Streatery at Pegasus on Solano, 10 am

Fist of Flour at Pegasus Downtown on Shattuck, 1 pm.